Archive for the ‘Emerging Media’ Category

thesixtyone

Monday, September 15th, 2008

thesixtyone is a browser- based game that turns music listening into an interactive adventure:

* earn experience points for finding cool music before other people do

* unlock a diverse set of achievements as you play

* level up and gain new skills to flex your influence in the community

thesixtyone is an experimental game that transforms listening to new music into a fun, massively multiplayer adventure.

Despite the incredible wave of creativity that’s happening in music, most people have a difficult time overcoming their underlying “musical inertia” — why bother with the typical tediousness of music discovery when you can fall back into the comfortable familiarity of your iTunes collection?

Tired of seeing great music fade into obscurity, we wondered if we could harness our experience designing video games to make something that could challenge music geeks and attract average people to the exciting frontiers of new music.